I get the irony. You’re probably reading this article because you clicked on a link on social media. But let’s set aside the caveats and have an honest conversation. This weekend my wife asked me, “Do you think you’re addicted to social media?” My defense was swift and certain, “It’s not an addiction.” Her question had struck a nerve. This morning, like every morning, I pulled up Facebook. But instead of the standard feed, I was met by a kind […]
Tag Archives | Facebook
Facebook and the Power of Reaping and Sowing
Facebook is the greatest marketing tool in the history of humankind. It feeds us exactly what we want by analyzing our habits and demographics with absolute precision. For example, I wanted to purchase a watch earlier this year. After a few online searches, ads for watches littered my Facebook newsfeed. The Facebook algorithm is built entirely around the concept that you reap what you sow. Whatever you like, whatever you comment on, whatever you read, it returns more of the […]